10 Tips for Curbside Appeal- Senior Housing & AFH's
Every business struggles to keep “fresh” eyes on their curbside appeal. Customers do “judge a book by its cover” and they will avoid your store or community if they find it in disarray. Here is a quick checklist you can use to look through the lenses of your customers. The view from the street: You have visible signage Flags, Banners out front to catch attention Uncluttered windows Markec community vehicles are parked where passersby can see the signage With multiple floors
10 Tips-Reach Medical Gatekeepers
“People who are easy to work with will be called first. People who put up barriers will not be called at all” Bob Hornecker MSW, CSW Social Workers, Discharge Planners, and Hospitalists are the gatekeepers to referrals in our industry. In the past, they were the happy recipients of candy, cookies and “influential” marketing trinkets to help ‘sway’ them in the direction of our businesses. Although they can no longer receive gifts, the bottom line has not changed: It is sti
